Interior Layout ✦ Typographic Hierarchy ✦ Cover Design ✦ EPUB & Kindle ✦ Print-Ready Files
"Good book design is invisible. You notice bad design on page one and never quite stop noticing it."
SBTEXMEDIA provides professional ebook design for authors, coaches, consultants and businesses publishing long-form work. Led by Bayazid Kajol, founder of SBTEXMEDIA, this service covers full interior layout, typographic hierarchy, chapter structure, front and back matter, diagram and image treatment, cover design, and delivery as print-ready PDF, web-optimised PDF and reflowable EPUB for e-readers and Kindle.
Long-form design is a genuinely different discipline from designing a short download. Over eighty pages, small decisions compound. A line length that is slightly too wide becomes exhausting by chapter three. Leading that is a fraction too tight makes the page feel dense before the reader can articulate why. A chapter opener without enough breathing room removes the small moment of rest that lets someone commit to the next section. None of these are noticed individually — they are felt as "I keep putting this down".
So the work here is mostly typographic rather than decorative: setting a comfortable measure and leading, establishing a hierarchy that holds across every chapter, controlling widows and orphans, and pacing the book so density varies deliberately rather than accidentally. The cover gets equal attention for a different reason — it is judged at thumbnail size on a store listing long before anyone sees it properly. Where the piece is shorter and designed to be completed in one sitting, lead magnet design is the better fit; where readers write in it, see workbook design.
You spent months writing it. Readers decide whether it is worth their attention in about four seconds.
The uncomfortable truth about publishing your own book is that the quality of the writing is not what gets judged first. A reader encounters the cover as a small thumbnail among dozens of others, then opens to a first page. Both of those moments happen before a single sentence has been evaluated on its merits. If the cover looks homemade or the first page looks like a Word document, the reader has already formed a view about how seriously to take what follows.
Covers fail in a specific and avoidable way: they are designed at full size and displayed at thumbnail size. A title in a delicate script at 200 pixels wide is simply unreadable, and an unreadable cover in a list of readable ones is skipped without conscious thought. Testing the cover shrunk to the size it will actually appear at is a five-second check that most self-published covers never receive.
Interiors fail more slowly. A book set in a default font at a full-page-width measure with tight leading is technically legible and genuinely tiring. Readers do not diagnose the problem — they just find they are not picking it up again. Since most non-fiction is bought on the promise of a result, an unfinished book means the promise was never delivered, and that shows up later as a lack of testimonials, referrals and repeat purchases.
Then there is format failure, which is entirely mechanical. A fixed-layout PDF sent to someone reading on a phone or e-reader produces a page they must pinch and drag across to read a single line. Reflowable EPUB exists precisely for that, and shipping only a PDF quietly excludes a substantial share of readers. Equally, a file exported without print specifications cannot be sent to a print-on-demand service without rework, so authors discover at the last minute that paperback is not an option.
Finally, a book is a durable asset in a way that most marketing material is not. It stays in a store listing for years, gets forwarded, and is often the first substantial thing a serious prospect reads from you. The design cost is paid once; the impression it creates is paid forward indefinitely, in both directions.
Six outcomes that separate a designed book from a formatted manuscript.
If any of these describe your manuscript, this is the service you are looking for.
Twelve-plus sectors, each with different conventions for how a book in that field should look.
Genre convention is real and readers respond to it whether or not they could describe it. A business book signals seriousness through restraint — generous white space, a single accent colour, a clean sans-serif or a classic serif. A wellness title carries warmth through softer palettes and rounder forms. A technical manual needs dense, navigable reference typography with strong running heads. Designing against your field's conventions is occasionally a deliberate strength and far more often just a mismatch, so the brief starts by establishing which you want.
The same six steps on a sixty-page guide and a three-hundred-page book.
The step that saves the most time is designing a sample spread before laying out the whole book. Approving typography, chapter openers and image treatment on eight representative pages costs a day. Discovering you dislike the heading style after 240 pages have been set costs considerably more, and that is exactly how most book projects go over schedule.
Six reasons drawn from what returning clients say when I ask them why they came back.
Every ebook design project includes all of the following — none of it is an upsell.
The questions authors ask before sending me a manuscript. For broader questions, see the main FAQ page.
Send me the manuscript and tell me where it's going — Kindle, print, or direct download. You'll get an honest review, a page estimate and a fixed quote, usually within a few hours and with no obligation.
"Let's turn your vision into something exceptional — together."
I respond within a few hours. Tell me about your manuscript.